We were tasked with a complete brand overhaul for Hair by Phd, the top hairdresser in Parramatta, Carlingford and Camden.
Firstly, we completely redesigned their website, creating a truly beautiful site with plenty of white space and introducing a new colour scheme that lead their branding refresh.
This was completed using a strong team of suppliers across website development and photography.
Secondly we conducted a photoshoot internally, showcasing their beautiful salon locations and the process of having your hair done with Hair by Phd. The concept, styling and direction of this photoshoot was lead by EM Design + Marketing, and was designed to offer both a personalised look at the experience of being a client of Hair by Phd and to show a more ‘behind the scenes’ approach to their brand.
Finally we did a complete overhaul of their brand look and feel in print materials to bring it in line with their digital presence and to create a more modern presentation of the brand.
As a long-time client of EM Design + Marketing, it was fantastic to take this opportunity to create a fresh and interesting approach to the Hair by Phd brand that truly reflects their premium service and positioning.
See more on the blog about the Hair by Phd Brand Refresh.
See the brand new website by clicking the link here.
Website Redesign + Development
Print Material Overhaul
Complete Brand Refresh