PACKAGING
HOW ARE YOU PRESENTING YOUR BRAND WHEN YOU’RE NOT AROUND?
We’ve entered into a new era, where most products are packaged for sale (usually via post) and where unboxing videos highlight the customer experience from top to bottom.
Packaging is about establishing a brand experience from the very beginning of an interaction with your customer. Often your packaging is the first point of contact someone has with your brand – seeing beautiful products on shelf and choosing to purchase at that point. The way that you’re products are packaged is integral to creating a relationship with that customer.
Packaging is a specialist skill in the graphic design world, and it’s something I’ve done alot of in my career. From 15,000 unit runs on bags stocked in Bunnings, to labelling for simple and highly complex products, to copywriting for detailed chemical products and working with international production partners – I’ve done it all.
Get in touch today to see how we can help your products look as beautiful as they can.
