Should you work for free?
When you are first starting out as a graphic designer, everyone is desperate for work. Whether you’re still a student and you [...]
WHY I HATE THE NEW WESTERN SYDNEY UNIVERSITY LOGO
I have been thinking about writing this post for months. I wasn't sure that I should do it, I really didn't want [...]
WHY GEOFF LEE IS WINNING AT MARKETING
In the lead up to the election, campaigning is on everyone’s mind, from Malcolm Turnbull to Tony Abbott and even Bill Shorten [...]
WHY YOU SHOULD BE COMMENTING ON BLOGS
Commenting on blogs is both my most utilised tool as a social media manager, and the most underrated tool I see in [...]
How to Brief a Graphic Designer
As a graphic designer who has a lot of both designer friends and friends running small businesses, I hear horror stories all [...]
WHY IS YOUR LOGO SO IMPORTANT TO YOUR SMALL BUSINESS?
Someone once told me that a logo is worth a thousand words. I would probably agree, but change it slightly – a [...]