We were thrilled to work with the team at Hair and Beauty Australia to bring to life their digital conference, the HABA Isolation Inspiration Sessions.
Held over the traditional Hair Expo weekend in June, the team from HABA put together a huge lineup of guest speakers and inspiration sessions for salon owners across the Hair and Beauty Industry.
We were tasked with bringing the event together, communicating it to their broad audience and making the whole thing come to life. It was a huge challenge and a huge volume of work, but with over 120 participants over 3 days it has undoubtedly been a huge success.
Held over the traditional Hair Expo weekend this June Long weekend and showcasing a Q&A with industry legend Helmar Payr, these Isolation Inspiration Sessions will give salon owners the dose of inspiration they need to get their mojo back and BRING IT as the industry rebounds out of the Corona Virus Crisis.
We created the branding and identity for the entire event, worked out communication plans and agendas for the speakers, edited all videos, built many pages through the website and built and delivered all communication elements, from email marketing to press releases and social advertising.
Through management of the complete campaign and intimate knowledge on the planning of the event we were able to deliver an incredible digital event in the wake of Covid-19 and the cancellation of a number of different industry events. With over 120 registrants for the event, and videos being accessed on-demand post event more than 300 times, the event has been an incredible success for the organisation.
- Campaign Management
- Consistent look + feel across campaign deliverables
- Digital Delivery
- Video Editing
- Campaign planning
- Communication planning